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Global IT major IBM would soon set-up its new lab in Bangalore as part of its announcement to invest $100 million to set eight new labs worldwide. The lab would enable its clients to work with experts in design, mobile and digital marketing.
The other places were lab would be set are : Beijing, Groningen (Netherlands), London, Melbourne, New York, Sao Paulo and Shanghai. The goal is to provide the clients an opportunity to work with our researchers and consultants on design, data and analytics.
The company also plans to hire about 1,000 employees for the labs to help its clients develop personalized models of engagement through the consulting model fusing strategy, data and design.