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Facebook is to reintroduce one of its original features but like Mean Girls’ second-fiddle Gretchen Wieners trying to make fetch a thing, it’s just not gonna happen.
The social network is trying to bring back that slightly creepy, uncomfortably direct notification that you never quite understood: the Poke. The new feature, called Hello, is essentially a Poke in the form of a Wave, allowing users to notify one another that they’re feeling chatty, but don’t quite have the words for a full on post. Facebook reps confirmed the feature is being tested for some users, who at this point appear to be based in the UK.
A Facebook rep said the feature is just another attempt to streamline communication. Apparently, leaving a comment, tagging a friend in a post, using Messenger, or even the identically-named Facebook-branded mobile calling app Hello just isn’t enough.
The cultural currency of the Poke is long gone and you probably even forgot that the social network’s first Snapchat clone carried that name, since it’s been dead since 2014.